Mark R. Hatch is a recognized advanced manufacturing entrepreneur, innovation strategist, and globally sought-after speaker and advisor on the maker movement, digital strategy, and disruptive technology. As co-founder of TechShop, the pioneering makerspace that helped launch the modern maker movement, Mark has spent his career at the intersection of entrepreneurship, intrapreneurship, and emerging technology across industries including packaged goods, manufacturing, retail, and healthcare. He has raised tens of millions of dollars in investment capital and forged landmark strategic partnerships with organizations such as Autodesk, GE, Ford, Fujitsu, Lowe's Home Improvement, the Department of Defense, and Arizona State University. A commanding presence on the world stage, Mark has delivered keynotes at the White House, the Clinton Global Initiative, the Council on Foreign Relations, Singularity University, and TEDx, and has addressed corporate audiences at P&G, ExxonMobil, Kraft, SABIC, and numerous other global Fortune 500 companies, as well as academic institutions including UC Berkeley, Vanderbilt, and Harvard. His expertise has earned him appearances on ABC, CBS, NBC, Bloomberg, CNN, and Fox, and he has been quoted in Bloomberg Businessweek, Fast Company, Inc., Forbes, The New York Times, The Wall Street Journal, and many other leading publications. Mark is the author of two influential books on the maker movement, including The Maker Movement Manifesto, and currently serves as faculty at Pepperdine University's Graziadio School of Business, where he teaches digital innovation and strategy, and at Singularity University. He was also an Entrepreneur in Residence at UC Berkeley. Mark holds an MBA from the Drucker Center at Claremont Graduate University, a BA in Economics from UC Irvine, and is currently pursuing his Doctor of Business Administration (DBA) at Pepperdine University.
Sessions
The Exponential Power of Purpose on Performance
Information Technology, Philosophy of Technology, History of Innovation and Technology, Corporate Innovation, Digital Transformation
The Participants will learn how to use the recent, important, and surprising discoveries coming from quantitative, empirical, and evidence-based studies on organizational purpose's power on performance. This will include recent, unpublished research conducted by Dr. Mark R. Hatch.
Having a Massively Transformative or Aspirational Purpose is insufficient; executives have to nurture, implement, and deliver it well, and the sources of value creation have to be identified, developed, and captured. Further, there is a poor understanding of what purpose is relative to other strategic concepts like mission, vision, values, culture, strategy, and goals.
An empirically qualified definition of Aspirational Purpose and its attributes (dimensions and antecedents) will guide participants to the principles of successfully implementing purpose. The key sources of performance improvements, with particular attention paid to innovation, will be identified and discussed. Purpose's role in digital transformation and exponential sprints will be discussed.
This session is perfect for executives that are looking to increase the likelihood of an exponential program's success and impact through the organization's purpose, its execution of purpose, and its purpose-driven value capture. This is also for executives that prefer or need evidence-based management practices.