Greg Sherwin

Greg Sherwin is a Silicon Valley engineering leader and Digital Experimentation expert with decades of experience spanning startups, enterprise technology, and academic research. He has served as VP and SVP of Engineering at prominent organizations including CNET Networks (now CBS Interactive), NBC Internet, and Singularity University, where he is recognized as a leading expert in Digital Experimentation. As president and co-founder of LearnStreet, an edtech startup backed by Khosla Ventures, and co-founder of the American Red Cross national website, Greg has demonstrated a rare ability to build impactful digital platforms from the ground up. His academic background is equally impressive, with research contributions at the Johns Hopkins University Applied Physics Laboratory, where he worked on satellite communications control systems, and at the Stanford Linear Accelerator Center, where he collaborated with theoretical and experimental particle physicists on high-energy research. Currently, Greg serves as Senior Principal Engineer at Farfetch, where he architects platforms for global retail ecosystems, while also mentoring Lisbon-based startups and serving on the Advisory Board for the House of Beautiful Business. With a career that bridges cutting-edge engineering, entrepreneurship, and innovation strategy, Greg Sherwin is uniquely positioned to guide businesses in implementing Digital Experimentation to thrive in today's complex and rapidly evolving VUCA world.