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Singularity Alumni Case Study: Correct Craft

Singularity Alumni Case Study: Correct Craft

We recently sat down with the CEO of Correct Craft, Bill Yeargin, to learn how the Singularity Executive Program experience affected him — and his company.

At a Glance

Company: Correct Craft (est. 1925; products in 70 countries)

Alumni Leader: Bill Yeargin, CEO

Program: Singularity Executive Program (EP), 2017 & 2023

Impact in a Sentence: “SU gave me a lens for the future—it helped us lead for the next 100 years.”

The Catalyst 

When Bill Yeargin took the helm of Correct Craft, he inherited a company with nearly a century of marine industry excellence. But he also recognized a sobering reality: "Plenty of profitable 100-year old companies go out of business – I didn't want that to happen to us."

The Singularity Executive Program became Yeargin's blueprint for transformation. The experience didn't just expand his knowledge of emerging technologies—from 3D printing to quantum computing and nanomaterials—it fundamentally shifted how Correct Craft approaches innovation and the future. 

The Transformation

"The Executive Program brought clarity to where the world was headed — and where we needed to be," Yeargin explains. This newfound perspective enabled Correct Craft to develop a disciplined approach to identifying opportunities for both sustaining and disruptive innovation, positioning the century-old manufacturer to lead rather than follow industry trends.

The program's impact extended far beyond the C-suite. "Leading with an innovation mindset energizes at all levels of the business," notes Yeargin, who valued the experience so much that he returned for a second program to refresh his mindset and bring along the next generation of executive leaders.

The real test of any executive education program lies in its practical application. For Correct Craft, the Singularity experience catalyzed several breakthrough initiatives:

  • Created Watershed Innovation – a dedicated business unit focused entirely on disruptive innovation
  • Launched cutting-edge experiments with electric-powered boats and advanced 3D printing applications
  • Developed proprietary telematics technology that fundamentally changes how boats are serviced, transforming a reactive maintenance model into a predictive one
  • Founded the marine industry's first-ever Innovation Summit, positioning themselves as leaders of industry evolution rather than followers

The Results

The results speak for themselves. In a fragmented industry with 36,000 companies operating in the US alone, Correct Craft has earned recognition as the market leader for innovation—a remarkable achievement for any company, let alone one approaching its centennial.

"The Executive Program is an investment that pays exponential dividends," reflects Yeargin. By embracing exponential thinking, Correct Craft has transformed from a traditional manufacturer into an innovation powerhouse, proving that even century-old companies can chart bold new courses when equipped with the right mindset and tools.

For Yeargin and Correct Craft, the Singularity Executive Program didn't just prepare them for the future—it positioned them to lead it.

About the Executive Program

The Executive Program (EP) is Singularity’s flagship experience for senior leaders navigating exponential change. Designed for a select global cohort, EP goes beyond downloading the “latest tech trends” — it transforms how leaders think and act in a world defined by disruption.

What makes EP unique:

  • Exclusivity: Admission is highly selective (30–35% acceptance) to ensure every participant contributes to — and benefits from — world-class peer learning.

  • Mindset Shift: Instead of hype, leaders gain a clear framework for understanding exponential technologies and their responsible application.

  • Practical Impact: The curriculum moves from Why (foundations and context), to What (emerging technologies), to How (tools for integration back home).

  • Immersive & Interactive: Fireside chats, salon dinners, peer-led “Unconferences,” and hands-on workshops build lasting networks and action plans.

Who it’s for:

Top executives, entrepreneurs, and policymakers who want to anticipate change, lead with clarity, and build strategies that outlast disruption.

Why it matters:
Alumni consistently say EP is the most transformative week of their careers — giving them the clarity, network, and confidence to not just survive the future, but to lead it. 

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