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The Benefits & Failures of Digital Advertising

The Benefits & Failures of Digital Advertising

Today we are joined by actor, comedian, and musician, Reggie Watts, who many of you might recognize from the Late Late Show with James Corden, where he leads the house band, or from one of his many amazing performances, including TedTalks and music videos that have garnered tens of millions of views.

In this episode, Reggie and I talk about creating content with technology, the failures of the digital advertising model, how to escape the attention economy, the benefits of basic income, and how to bring out the best in people when their needs aren’t being met.

One great example of challenging the current advertising and creator model is Reggie's very own app, WattsApp, which you can find on Apple & on Android phones.

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Host: Steven Parton - LinkedIn / Twitter

Music by: Amine el Filali

Singularity

Singularity's team of internal thought leadership works to develop interesting resources, articles and insights about our core areas of expertise, programs and global community.

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